Beginner SEO Strategies for Real Estate Agents

SEO strategies for real estate agents are something you rarely or never hear at a brokerage. Why not? "SEO" is one of those acronyms that people hear and they immediately think of something complicated. In reality, it is something that is used by search engines all the time to determine relevant content when doing [...]

2021-11-18T21:09:56-05:00November 18th, 2021|

3 Great Fall Market Client Appreciation Events Ideas!

Fall is here! That means pumpkin spice latte’s, College Football, and Realtor Fall market client appreciation events. Last year many of these events were set by the wayside due to the pandemic but this year with vaccines readily available, they are making a comeback. Having been involved in many Fall market client appreciation events, [...]

2021-10-25T16:12:24-04:00October 25th, 2021|

Top 10 YouTube Facts Every Realtor Needs to Know

If you have been reading my articles over the last few years, you will know I love leveraging video as a way to market yourself and your real estate business. More specifically, YouTube is owned by Google and the second largest search engine on the planet. I thought I would do a deeper dive [...]

2021-09-30T14:30:09-04:00September 30th, 2021|

How to Get More Views on YouTube (even if you have 0 subscribers!)

It's no secret that video is a great way to not only market your real estate business, but grow and gain an interested audience. The best place to do this (in my opinion) is YouTube. Not only because it is owned by Google, but it is the second most visited website in the world. [...]

2021-08-11T16:58:37-04:00August 11th, 2021|

Title Sales Revenue-How I Produce Over 2 Million Dollars a Year-Part 2

In part 1 we covered the overview of how to increase your Title sales revenue up to $2 million a year in terms of having a strong escrow and closing team behind you, along with being willing to get uncomfortable and work super hard. We also discussed tying this all in with a strong [...]

2021-07-27T13:50:29-04:00July 27th, 2021|

Title Sales Revenue-How I Produce Over 2 Million Dollars a Year–Part 1

There is one thing that solves all problems in the Title business, and that is more Title sales revenue. The revenue the sales reps create for the Title company pays not only for that employee, but contributes to paying for other employees, the building lease, etc. Every December, business plans are made and revenue [...]

2021-06-29T21:48:43-04:00June 29th, 2021|

The 3 Reasons Why Most Realtors Struggle Finding Success

Let me just get this out of the way...being successful in real estate is HARD. Very hard to be exact. The "fail rate" is 87% in the first 5 years. The other side is being successful in real estate has a very high upside. That along with the combination of a low barrier to [...]

2021-06-08T21:59:17-04:00June 8th, 2021|

How Realtors Can Dominate Virtual Home Selling Seminars!

In almost every major real estate market I know, the housing market is very hot with far more buyers than homes to sell them. This has my Realtor clients trying hard to generate more listings. A great way we are helping them achieve this result is by conducting virtual home selling seminars. In my [...]

2021-05-24T20:58:44-04:00May 24th, 2021|

3 Real Estate Farms Every Realtor Should Be Crushing

2021…the year of very low inventory. Low inventory to the point where buyers are doing irrational things to win homes. This seems to be true in many markets around the country, not just the Northern Virginia/Washington DC area. COVID is playing a part in this low inventory arena, but there are other factors as [...]

2021-05-24T11:09:03-04:00March 4th, 2021|

One Thing your 2021 Real Estate Marketing Plan is Missing

I was speaking with an up and coming Realtor team recently and they were discussing with me their 2021 real estate marketing plan. I was listening as they went on about each month what they wanted to achieve. I was waiting for them to say a certain phrase that would help their business tremendously, [...]

2021-05-21T12:01:44-04:00January 25th, 2021|