I hope the headline caught your attention, because it's true. Most people think they can do what you do, and at a high level. Have you ever had a potential client say that they or their spouse is getting their real estate license to "save money" when buying or selling? If someone thought [...]
Title sales rep struggles are a big theme in my coaching business. They involve overcoming objections, getting the business off the ground, or trying to create their unique value propositions. The themes of these Title sales rep struggles are pretty consistent, no matter the market. You see, our job is to get a [...]
Realtors are conditioned from an early to use certain phrases that come across as industry standard or have been used for a long time. I want to challenge these phrases and state that in today's market and times, they are outdated. It doesn't mean the wording is bad, but it does mean there [...]
I have spoken to well over 400 Title Reps around the US since I launched this website, and most of them look at me in high regard. I appreciate the affirmation as it means a lot, but you may not know I have made many mistakes over my Title Insurance sales career. "Failing [...]
The real estate joint venture has been a fact of life ever since I started in the Title business. No matter the state, these agreements are everywhere. Some are set up legally; others come into serious question. Nonetheless, Title reps must deal with these obstacles to obtain business. What Realtors don't always comprehend [...]
As we head into a new year with projections of more home sales than in 2024 and lower interest rates. Some great news for our real estate industry. This doesn't mean your real estate business will automatically flourish because of a more favorable market, there is work to be done on your end. [...]
As I continue to speak to Title Sales reps and Title Company owners around the country, there seems to be a certain theme regarding why their businesses have hit a snag. Yes, you can always "blame the market," but in reality, deals are always happening. The main reason your Title sales business [...]
A few weeks ago, I created an Instagram reel that got this Title rep around 3 Million views. I wasn't expecting the reel to go "viral" and hit that many people around the country and other parts of the world--but it did. As of this article's writing, I've added around 500 followers and [...]
I've spoken to well over 100 Title sales reps and there is one thing many of them have in common, their compensation plans are not too desirable. I believe this because Title Company owners don't put a lot of stock value into the sales rep. They know they are needed, so they pay [...]
You have been shooting your Instagram reels the wrong way. Sorry, but it's true. Consumers watch Instagram reels mostly for entertainment and knowledge. The knowledge piece is for a narrower audience and the entertainment is for a broader audience. Many Realtors create informative reels about good topics, but the problem is they are boring [...]
