In this section you will learn ALL aspects of Real Estate Marketing and how it applies to today’s Real Estate Agent and Mortgage Lender.
Social Proof is something that we see every day in our lives. It is something that helps persuade consumers to "do this, use this person's services, go here, or call someone." It is extremely powerful, especially if you know HOW to use Social Proof in Real Estate. We use this every day...here are some [...]
Are you looking at revamping your Real Estate website? You might be thinking "No...why would I?" Well lets start with a few questions. What platform are you using for your site? How many people a month do you get to your site? Do you pay a monthly fee? Where do you rank on Google [...]
The golden question I get from Real Estate agents..."what is the best and sure way to win a listing presentation?" What is the easiest way to get the seller to say "YES" to me and sign the paperwork? Good question! Everyday Realtors go on Listing Presentations and many of them say the same things [...]
Direct mail marketing has been around for a very long time. Pretty much since the postal service has been doing their job. It was the main medium to get a message or advertisement to the front steps and into the hands of the consumer. In many ways it can still be very effective to [...]
As Real Estate, Mortgage, and Title Company professionals we are seeing marketing shifting to video more and more. Why? Well, its the fastest and most effective way to convey a message to your target audience. I think we can't deny that. I would rather see a video of a house, or Realtor telling me [...]
As I meet with Real Estate agents everyday helping them grow their business I get this ALL of the time..."why should I do all of this online stuff, I can't beat Zillow, Trulia, and Realtor.com anyway!" Does this sound like something you have said or heard in your office? You can beat them you [...]
Ahh...blog post #100 on DCTitleGuy. Where has the time gone? Did this blog post title catch your attention? I hope it did...because it is true. Let's back up. In June of 2012 I moved to Washington DC from Phoenix, AZ and continued my journey as a Title Sales Rep. When I moved here I [...]
The new year is upon us. Out with the old and in with the new. So...did you make your goals in 2013? If so...congrats! If not...why not? Perhaps you set your goals too high and they were not realistic, or maybe you didn't follow your plan all the way through in order to reach those goals. [...]
Does this sound familiar: Realtor: Hey can you take a look at my Real Estate website and help me? Me: Sure. Is this website yours?? Realtor: Yeah...my company gave it to me and I have a blog through another blogging site. Me: Ok...so you don't own your site or your blog? Realtor: Yeah I [...]
When it comes down to creating Real Estate content you can either take the time to create effective content that resonates with your ideal client (target client) or you can simply take articles from the Internet and copy and past them to your website and/or Social Media sites. Unfortunately the second one I mentioned is [...]
