In this section you will learn ALL aspects of Real Estate Marketing and how it applies to today’s Real Estate Agent and Mortgage Lender.
Ever hear the phrase..."Niches gets Riches?" Sounds corny I know but it is very true. What it essentially means is stop trying to be everything to everyone but instead be something to someone...and do it well! Create or find the 1 or 2 things that you know or can do "decidedly better" than everyone [...]
As the Director of Sales and Marketing for Stewart Title I meet with Real Estate agents and Mortgage Lenders helping them to grow their business. As you know from being on this website is that I like to blog and shoot videos. Not because it is "trendy" but because blogging and video educate, inform, [...]
Everyday when I meet with Real Estate agents and Mortgage Lenders in the Northern Virginia/Washington DC area I get all kinds of questions...mostly Real Estate Marketing questions. All the time I hear them say..."I wish there was 1 thing that could streamline your Real Estate business since Realtors and Lenders are so busy!" At [...]
I was talking to a Northern Virginia Real Estate agent the other day and she said "you know what would be a good blog on your site? How to convert renters to buyers in this market." Well, ask and ye shall receive. So lets talk about it. Its no secret that there are 2 [...]
I have been saying this for a long time and if you have read any of my previous blogs I like to state that in the online world of blogging, video, and content marketing it is all about being "something to someone" vs everything to everyone." This applies especially to blogging in Real Estate [...]
The Real Estate market in the Northern Virginia/Washington DC area is very hot. Homes are flying off the shelves and Real Estate agents are busy negotiating contracts. The issue in the DC area and around the entire country is a shortage of homes on the market to buy. There are 10 buyers for every [...]
As I meet with Realtors on a day to day basis as the Director of Sales/Marketing for Stewart Title in the Northern Virginia/Washington DC area I hear all kinds of comments from Realtors...almost like a "wish list" they have to be more savvy, more successful in Real Estate. They want to standout in the infamous [...]
In this age of information where we are constantly reading news, watching videos, and searching for answers to our questions on places like Google, Yahoo, and Bing it is necessary to be writing and putting out engaging content that your target audience finds valuable. Being a Real Estate agent is hard...not easy like others believe. [...]
The other day I was driving home from work...you know that Title Sales job I have. I came across a great series of homes. I was wondering what subdivision this was?? It turns out it was Fox Mill Estates in Herndon, Virginia. This subdivision had some of the best homes I had seen in [...]
Harsh title to this blog huh? Sorry about that but it had to be done. Every day I meet with Northern Virginia and Washington DC Real Estate agents and help them with their Real Estate Marketing. All facets of their marketing not just the technology side, but in the end it always come back [...]
