Blog articles that are about real estate video, and more importantly, YouTube. You will find basic and advanced information to get started using video in your business and growing your YouTube channel for real estate.

3 Videos Every Realtor Should Be Making Right Now!

The Summer market is here! Over the next 120 days, they are typically the most fruitful in our industry. The snow melts, and housing inventory starts to rise. If you haven't been creating video content for your real estate business, there is no better time than right now. You might [...]

2025-06-26T14:58:11-04:00June 26th, 2025|Comments Off on 3 Videos Every Realtor Should Be Making Right Now!
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YouTube Shorts are a Real Estate Agent’s Dream

The fastest way to get video views to your real estate business is by using YouTube shorts. Not long ago, YouTube recognized that platforms like Instagram and SnapChat had ways for its users to watch very short-form video content and it was a success. YouTube then came out with "shorts" so its users could [...]

2024-03-04T19:38:42-05:00March 4th, 2024|Comments Off on YouTube Shorts are a Real Estate Agent’s Dream
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How Video is the NEW Real Estate Prospecting

In a literal sense to most Realtors, prospecting is dialing for dollars, reaching out to their sphere of influence, or going to networking events."Prospecting" is also something many Realtors don't like to do. When I hear this I cringe a little, but I also remind them that video is the new real estate prospecting. [...]

2023-07-19T21:07:19-04:00July 19th, 2023|Comments Off on How Video is the NEW Real Estate Prospecting
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30 Realtor YouTube Video Content Ideas for 2023

As I teach video marketing and other content creation classes in the Northern Virginia area, the most frequent questions I receive revolve around "what to create content about?" Content can be whatever you want it to be, but the goal is to educate, inform, and be authentic. People want to see you being you [...]

2023-01-27T14:40:17-05:00January 26th, 2023|Comments Off on 30 Realtor YouTube Video Content Ideas for 2023
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Video Content Ideas for a Shifting Real Estate Market

We are now in a shifting real estate market. Do you feel it? It's pretty clear that the market of early spring where we saw sellers making more money on home sales than ever, and buyers willing to do almost anything to get into a home has changed. Ever since late Spring, with the [...]

2022-07-09T21:34:08-04:00July 9th, 2022|Comments Off on Video Content Ideas for a Shifting Real Estate Market
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Long Form vs Short Form Video-Know the Difference!

It's no secret that video is the best way to convey a message to your ideal audience, but what exactly is the best way to make this happen? Is it through Instagram stories and short-form videos or through mediums like YouTube and its long-form video structure? The answer is...they both can be super effective. There [...]

2022-06-08T09:09:55-04:00March 28th, 2022|Comments Off on Long Form vs Short Form Video-Know the Difference!
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Top 10 YouTube Facts Every Realtor Needs to Know

If you have been reading my articles over the last few years, you will know I love leveraging video as a way to market yourself and your real estate business. More specifically, YouTube is owned by Google and the second largest search engine on the planet. I thought I would do a deeper dive [...]

2022-06-08T09:10:03-04:00September 30th, 2021|Comments Off on Top 10 YouTube Facts Every Realtor Needs to Know
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How to Get More Views on YouTube (even if you have 0 subscribers!)

It's no secret that video is a great way to not only market your real estate business, but grow and gain an interested audience. The best place to do this (in my opinion) is YouTube. Not only because it is owned by Google, but it is the second most visited website in the world. [...]

2022-06-08T09:10:05-04:00August 11th, 2021|Comments Off on How to Get More Views on YouTube (even if you have 0 subscribers!)
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One Thing your 2021 Real Estate Marketing Plan is Missing

I was speaking with an up and coming Realtor team recently and they were discussing with me their 2021 real estate marketing plan. I was listening as they went on about each month what they wanted to achieve. I was waiting for them to say a certain phrase that would help their business tremendously, [...]

2022-06-08T09:11:28-04:00January 25th, 2021|Comments Off on One Thing your 2021 Real Estate Marketing Plan is Missing
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Why Leveraging with Real Estate Video is More Important Than Ever

It’s 2020 and we feel like we are in the movie “Jumanji” not knowing what is going to be thrown at us next. There is also a good chance your marketing plan that was outlined back in January was also put into flux. With the lack of ability to get face to face with [...]

2022-06-08T09:11:37-04:00July 3rd, 2020|Comments Off on Why Leveraging with Real Estate Video is More Important Than Ever
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Wade Vander Molen
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