Looking to dominate your real estate farm in 2023? Farming is a great way to generate listings in your subdivision, school district, or specific geographic area. The issue is many Realtors are not successful with farming and that's for a variety of reasons. Farming can be a long game in generating business, but it [...]
I meet with real estate agents every week to learn more about their businesses, and how I can add value. Many of these agents know I do a lot with YouTube videos, website SEO, and more, so that really intrigues them. I stop them in their tracks and ask them the simple question: "What [...]
We are now in a shifting real estate market. Do you feel it? It's pretty clear that the market of early spring where we saw sellers making more money on home sales than ever, and buyers willing to do almost anything to get into a home has changed. Ever since late Spring, with the [...]
If you haven't noticed, the real estate market around the country is shifting. With interest rates rising, and inflation at an all-time high, the easiness of business that was 2020 and 2021 is sifting away. Over those last two years, business came in like a flood that could barely be contained. Title Companies soared [...]
As I continue to speak to Title sales reps and Title Company owners all over the US, I get all kinds of questions and hear the stories of our fellow hard-working Title reps. I've seen almost every compensation plan under the sun at this point--some good, some bad, and some just outright atrocious. The [...]
One of the questions I ask Realtors in meetings is about how they generate their business. This is important because I need to know not only what they are doing to produce clients, but how. Most of the time the answer to this question involves how they get most of their business by referral. [...]
It's no secret that video is the best way to convey a message to your ideal audience, but what exactly is the best way to make this happen? Is it through Instagram stories and short-form videos or through mediums like YouTube and its long-form video structure? The answer is...they both can be super effective. There [...]
2022 is here. The time to pat ourselves on the back from our great 2021 is over. We have our business plans ready to go and goals set for the new year. The path we each take to reach our goals might be different, but in this article, I want to approach how we [...]
The call happened today, just as it has at least 100 times since creating this website and YouTube channel. The other end...a new Title Sales rep who says she "discovered" my blogs and videos while searching for some sort of help and guidance to get her business off the ground. Her words could have [...]
As the new year unfolds we have determined that this is the year we finally break through that production glass ceiling in 2022. We are going to get over that hump and get our homes sold numbers to a place it’s never been before. This all sounds great, but in reality most of the [...]
