Real Estate agent partnerships form constantly. Partnerships with lenders, Title Companies, inspectors, etc. People form these partnerships because they believe by doing so it will improve their business and make their life easier. Sometimes this is true, other times it is not. This is more true than in the Northern Virginia/Washington DC area. Here [...]
The end of the year is fast approaching and now is the time when Real Estate agents start business planning and setting their goals for the next year. Before you do, you need to look at what you did this year. Did you make your goals for 2014? Perhaps you set your goals too high [...]
I like to start off my Real Estate Marketing Classes with asking the agents..."Who has a Real Estate website...that they OWN?" I get a weird look on their face as several of the agents raise their hands slowly. They say... "I have a Real Estate website." That you own? Its a stand alone [...]
Back in Phoenix, AZ I used to work with a guy that talked about how Title Insurance Sales Reps used to "Bamboozle" his loan officers. "Bamboozling" is when the gorgeous sales rep(see right) would come into the office and offer nothing of "real value" except for her stunning looks, in which the loan officer would "ohhh and [...]
Social Proof is something that we see every day in our lives. It is something that helps persuade consumers to "do this, use this person's services, go here, or call someone." It is extremely powerful, especially if you know HOW to use Social Proof in Real Estate. We use this every day...here are some [...]
Are you looking at revamping your Real Estate website? You might be thinking "No...why would I?" Well lets start with a few questions. What platform are you using for your site? How many people a month do you get to your site? Do you pay a monthly fee? Where do you rank on Google [...]
The Facebook Business page...remember when EVERYONE had one because it was the thing to do? Every Real Estate agent I knew thought that as soon as they put together their FREE business page it was going to be just like having an awesome website that was going to bring in leads, and people from all [...]
Are you a Keller Williams agent and heading to the Valley of the Sun next week for Keller Williams Family Reunion? If you are, you are probably wondering what there is to do in downtown Phoenix and the surrounding area like Scottsdale. I lived in the Phoenix area for 11yrs doing what I do [...]
Having been in the Title Insurance Sales "game" for over 8 years I have seen pretty much everything...but I don't know everything...still gaining knowledge. I'm learning more new things as I build my career and hopefully you are trying to learn more as well. When I started in the business in 2005 I didn't know [...]
Ever hear the phrase..."Niches gets Riches?" Sounds corny I know but it is very true. What it essentially means is stop trying to be everything to everyone but instead be something to someone...and do it well! Create or find the 1 or 2 things that you know or can do "decidedly better" than everyone [...]
