Are you new to the real estate business? Here are articles that will help you get your business off the ground and shorten your learning curve.
I hope the headline caught your attention, because it's true. Most people think they can do what you do, and at a high level. Have you ever had a potential client say that they or their spouse is getting their real estate license to "save money" when buying or selling? If someone thought [...]
Realtors are conditioned from an early to use certain phrases that come across as industry standard or have been used for a long time. I want to challenge these phrases and state that in today's market and times, they are outdated. It doesn't mean the wording is bad, but it does mean there [...]
Direct mail marketing isn't dead. Many real estate agents around the country have massive success with direct mail marketing pieces. There is a reason for this. They send their direct mail to very specific audiences so that means very specific messages. They also have another trick up their sleeve, and that is they don't [...]
I was meeting with a Realtor prospect the other day and she said something that made me stop in my tracks. "Wade, I'm not getting very many referral phone calls. I think I need to find other ways to generate clients." Does this sound familiar to your real estate business as well? This shouldn't be [...]
Having a strong database has always been important, but maybe not as important as it is right now. With the real estate market essentially doing a 180 over the course of 7 months, shoring up those strong relationships is a must, but so is adding new people to grow your real estate database all [...]
I meet with real estate agents every week to learn more about their businesses, and how I can add value. Many of these agents know I do a lot with YouTube videos, website SEO, and more, so that really intrigues them. I stop them in their tracks and ask them the simple question: "What [...]
Let me just get this out of the way...being successful in real estate is HARD. Very hard to be exact. The "fail rate" is 87% in the first 5 years. The other side is being successful in real estate has a very high upside. That along with the combination of a low barrier to [...]
Every month, there are thousands of new Realtors entering the profession. Statistically, most new real estate agents won’t make it a long career–many won’t make it past the first 18 months. Why? There are many reasons, but the main reason is new agents don’t know how to generate their own clients. This is information [...]
When a Realtor tells me they have a ratified purchase contract, it always make me smile. That means a Realtor has entrusted Stewart Title to handle their transaction and get their clients to closing. There are many things that happen between the day of contract ratification to closing. The lender has their job, the [...]
I met with two different Realtors last week who were new to the business. They both asked how they can create a value proposition and “get noticed” as a new real estate agent. This is what I call the “rub” as a new real estate agent. It’s fairly easy to obtain a real estate [...]
