Wouldn't it be amazing if you could get your seller in escrow to refer you before their transaction closes? A great realtor doesn’t “ask for referrals”… they engineer moments where referrals feel natural, easy, and even expected. When a seller is in escrow, you’re sitting in the highest emotional + trust window of [...]
What we say and how we say it matters. This applies to our relationships at home, work and especially when dealing with clients. As I travel around the country coaching other Title Companies, one thing that I really make a focus is language. Who are you talking to and why? Then, what comes [...]
I hope the headline caught your attention, because it's true. Most people think they can do what you do, and at a high level. Have you ever had a potential client say that they or their spouse is getting their real estate license to "save money" when buying or selling? If someone thought [...]
This Summer is going to come with a lot of opportunities and potential uncertainty in the real estate space. There has been no greater time than now to target a large section of people who need to sell their homes. Since 2022, there have been over 7 million babies born in this country. That [...]
Looking to dominate your real estate farm in 2023? Farming is a great way to generate listings in your subdivision, school district, or specific geographic area. The issue is many Realtors are not successful with farming and that's for a variety of reasons. Farming can be a long game in generating business, but it [...]
It's that time of year when Realtors are looking for real estate client event ideas. These events are great ways to get back in front of your client base and prospects with the end goal of strengthening those relationships and getting referrals into next year. It's a great feeling to "hit the ground running" [...]
Growth in real estate is all about adding new clients into the funnel. Every Realtor has their own ways of generating clients, but the most successful have multiple organic lead source funnels to generate business. In my experience, some of the greatest values I can provide my Realtor clients are educating them on additional [...]
We are now in a shifting real estate market. Do you feel it? It's pretty clear that the market of early spring where we saw sellers making more money on home sales than ever, and buyers willing to do almost anything to get into a home has changed. Ever since late Spring, with the [...]
One of the questions I ask Realtors in meetings is about how they generate their business. This is important because I need to know not only what they are doing to produce clients, but how. Most of the time the answer to this question involves how they get most of their business by referral. [...]
2022 is here. The time to pat ourselves on the back from our great 2021 is over. We have our business plans ready to go and goals set for the new year. The path we each take to reach our goals might be different, but in this article, I want to approach how we [...]
