In this section you will learn ALL aspects of Real Estate Marketing and how it applies to today’s Real Estate Agent and Mortgage Lender.

The Best Direct Mail Marketing Tactic for Realtors

Direct mail marketing isn't dead. Many real estate agents around the country have massive success with direct mail marketing pieces. There is a reason for this. They send their direct mail to very specific audiences so that means very specific messages. They also have another trick up their sleeve, and that is they don't [...]

2024-01-28T17:50:13-05:00January 24th, 2024|Comments Off on The Best Direct Mail Marketing Tactic for Realtors

Why Solely Relying on Referrals is a Bad Idea in this Market

I was meeting with a Realtor prospect the other day and she said something that made me stop in my tracks. "Wade, I'm not getting very many referral phone calls. I think I need to find other ways to generate clients." Does this sound familiar to your real estate business as well? This shouldn't be [...]

2023-10-16T15:36:26-04:00October 16th, 2023|Comments Off on Why Solely Relying on Referrals is a Bad Idea in this Market

Need More Listings? Target these Home Sellers

Look at your current business inventory. Do you need more listings? If you have been looking for homes on the MLS lately, it kind of crickets when it comes to homes entering the market. There are many reasons why we are at a stagnated point in house inventory, to lack of builders building, homeowners [...]

2023-03-16T20:31:39-04:00March 16th, 2023|Comments Off on Need More Listings? Target these Home Sellers

Tips to Dominate your Real Estate Farm in 2023

Looking to dominate your real estate farm in 2023? Farming is a great way to generate listings in your subdivision, school district, or specific geographic area. The issue is many Realtors are not successful with farming and that's for a variety of reasons. Farming can be a long game in generating business, but it [...]

2022-12-30T16:40:21-05:00December 30th, 2022|Comments Off on Tips to Dominate your Real Estate Farm in 2023

Do these Real Estate Client Events to Grow your Database in 2023

It's that time of year when Realtors are looking for real estate client event ideas.  These events are great ways to get back in front of your client base and prospects with the end goal of strengthening those relationships and getting referrals into next year.  It's a great feeling to "hit the ground running" [...]

2022-11-01T14:33:01-04:00November 1st, 2022|Comments Off on Do these Real Estate Client Events to Grow your Database in 2023

Why Realtors Need to Get Back to Basics Right Now

I meet with real estate agents every week to learn more about their businesses, and how I can add value. Many of these agents know I do a lot with YouTube videos, website SEO, and more, so that really intrigues them. I stop them in their tracks and ask them the simple question: "What [...]

2022-07-26T13:25:48-04:00July 26th, 2022|Comments Off on Why Realtors Need to Get Back to Basics Right Now

How Realtors Breakthrough the Production Glass Ceiling in 2022

As the new year unfolds we have determined that this is the year we finally break through that production glass ceiling in 2022. We are going to get over that hump and get our homes sold numbers to a place it’s never been before. This all sounds great, but in reality most of the [...]

2022-06-08T09:09:59-04:00December 13th, 2021|Comments Off on How Realtors Breakthrough the Production Glass Ceiling in 2022

3 Great Fall Market Client Appreciation Events Ideas!

Fall is here! That means pumpkin spice latte’s, College Football, and Realtor Fall market client appreciation events. Last year many of these events were set by the wayside due to the pandemic but this year with vaccines readily available, they are making a comeback. Having been involved in many Fall market client appreciation events, [...]

2022-06-08T09:10:02-04:00October 25th, 2021|Comments Off on 3 Great Fall Market Client Appreciation Events Ideas!

How Realtors Can Dominate Virtual Home Selling Seminars!

In almost every major real estate market I know, the housing market is very hot with far more buyers than homes to sell them. This has my Realtor clients trying hard to generate more listings. A great way we are helping them achieve this result is by conducting virtual home selling seminars. In my [...]

2022-06-08T09:10:10-04:00May 24th, 2021|Comments Off on How Realtors Can Dominate Virtual Home Selling Seminars!

3 Real Estate Farms Every Realtor Should Be Crushing

2021…the year of very low inventory. Low inventory to the point where buyers are doing irrational things to win homes. This seems to be true in many markets around the country, not just the Northern Virginia/Washington DC area. COVID is playing a part in this low inventory arena, but there are other factors as [...]

2022-06-08T09:10:11-04:00March 4th, 2021|Comments Off on 3 Real Estate Farms Every Realtor Should Be Crushing