Ever since the new TRID rules came into effect in 2015 we have seen people opt-out and waive Owners Title Insurance on the final Closing Disclosure. Doesn’t help that Owners Title Insurance can be found under the “Other” section on the CD and “Optional.” It’s always been optional to obtain, but I feel they could [...]
The DAAR Fall Convention took place this year on October 19th. If you don’t know about DAAR–its the Dulles Area Association of Realtors. The main focus of this Realtor Association is Loudoun County and the cities along the Dulles Airport corridor. These conventions are pretty cool, in that you get to meet and talk [...]
Creating “loyalty” in almost anything these days can be hard. Why? Because we have so many options to work with people than ever before. To create that outstanding client loyalty in real estate is even harder. Thousands of Realtors in every major market, and most people who purchased a home, don’t even remember the [...]
Over the last few years, I have received many emails and calls from Title Companies and Title Insurance Sales reps. Washington State to Florida, most of their questions and work struggles have a similar tone. This shows that no matter how business is done in your area, the concepts of sales and marketing strategies [...]
Helping Realtors get into using video for their business is fun. Seeing their face light up when they realize they are doing something that their competitors don’t implement. This starts by taking the first step and actually “shooting videos” and uploading them to YouTube for people to discover and watch. This is where the rubber [...]
Does this sound familiar? “I want to do a successful first time home buyer seminar!” Then no one shows up, or you get two people. What happened? Marketing happened…better yet, the lack of it. Your intentions were great, the presentation was full proof. You just need to get butts in seats. That is where [...]
Integrating something new into your real estate business can sometimes be hard. It is especially challenging for some if related to technology or seeing yourself on camera. Scary, I know! With that said, the upside of using video in your real estate business is huge. First, take a look at the other agents in your office. [...]
On January 4th, 2017, the State of Virginia ruled that Title Company Home Warranties are no longer able to be provided to buyers at closing in return for business. If you don’t know this practice it goes like this: In many areas of the country, including the Northern Virginia, Washington DC, and Maryland areas, [...]
Do you have a WordPress website or thinking of getting one? In my travels in the Title Insurance industry and working directly with Realtors on their websites, I have seen the pitfalls Realtors go through learning how to use them. The $99 a month site, the real estate company websites (template), the site that [...]
Are you looking to implement a successful video marketing strategy in 2017? Perhaps you are just getting started using video in your real estate business? Either way, I have you covered in this blog. I’m sure by now you have (if you are a Realtor/Lender/Title) been asked to write or give your quarterly and yearly [...]
