Do you feel it? You know...the Real Estate market making a BIG SHIFT. The pendulum has surely swung the other way. For the last 3-5 years ever since the economic meltdown home values have dropped and many people lost their homes due to a foreclosure or short sale forcing them to rent. The market [...]
Referrals...we all love them. When someone tells another person about your services and why they should use you. It is the least expensive way to generate business in the Real Estate space. We all can agree that if we could run our entire business models on this way of generating business there would be [...]
To begin...the Title Company you currently use in the Northern Virginia/Washington DC area ( if not already Stewart Title) is probably not a bad Title Company. I'm sure that they provide decent to good service and have knowledge of their title and settlement services. More than likely they are very good at taking your [...]
We have all received the postcards, newsletters, door hangers, and other gimmicks from Real Estate agents who market to a particular farm area...usually their subdivision. Realtors are always told by their Broker or Team Leader to not only market to past clients and friends/family but to their subdivision where they live or where they [...]
I think that we can all agree that technology has come to the forefront on basically anything that we now do. This applies especially to the Real Estate space. Realtors are told that they are to have websites. They are told that they are to have effective content that answers questions to their potential [...]
As the Director of Sales/Marketing at Stewart Title and Escrow in the Northern Virginia/Washington DC area I meet with Realtors everyday. We talk about all kinds of things: Contact Management Systems, iPad training, data lists to target market, video, blogging, AND how to convert Online Real Estate Leads. To me online leads are the [...]
You may not know it but we are currently experiencing a time in Real Estate that has never existed before...EVER. The market was so hot in 2004-2006, then the market crashed in August in 2007 with interest rates in the 6.5% range. Housing values took a huge dive! Some markets were hurt more than [...]
Most Title Companies have them...you know who they are. They call and email you for the primary reason of wanting your purchase and refinance business. They are the Title Company sales rep. They tell you about the good things that their Title Company offers, like mobile closings, good service, and the best escrow/settlement people [...]
Let me start this blog post out with a question. Why do Real Estate agents have websites? Is it because as soon as they pass their license exam they become masters of SEO (Search Engine Optimization) or how websites work and drive traffic? The answer is because they are told to! When a Realtor gets [...]
In the last 60 days since moving to the Washington DC/Northern Virginia area I have met with over 50 Realtors and Lenders. Each person is in a different phase of their Real Estate career and have different levels of knowledge. Each Realtor and Lender also have different needs as it applies to their Real [...]
