The economy is improving. Jobs have increased and the unemployment rate has fallen to 5%. This is all great news for our country and real estate. It also means that the Federal Reserve is more inclined to raise interest rates. The “Fed” has had interest rates very low for quite some time. This has [...]
There is one thing that I hear consistently from real estate agents…they just need more Leads! “Wade…if I just had more leads, I would have a lot more business to send you.” The big myth in the real estate business is that more leads = more business. Not true. The word “Leads” gets thrown around way too [...]
Do you have a website and looking to grow your real estate blog subscriber’s number? First, before we get into HOW to grow this number, we need to understand WHY. Realtors spend lots of money trying to get their marketing messages out to their target audience. A real estate blog is a great way [...]
The transactional agent vs relationship agent, there are many differences. Yes, they are both real estate agents, but HOW they conduct and generate their business is drastically different. Having worked with hundreds of Realtors over my 10yrs in the Title business, it is easy to see which agents are more transactional and which are [...]
The CFPB/TRID regulations are almost here…are you ready? Educated? Many of us are, some of us need to learn more about the upcoming changes and how it will affect their business going forward. Stewart Title (Nationally) and our local offices have been on the forefront of the CFPB for quite some time. I remember [...]
When it comes to ranking YouTube videos in search, there are some steps needed to take to make it happen. These are not complicated steps, yet fairly easy if you just take the time to use YouTube as the monster marketing machine it has become. As real estate agents and mortgage lenders, getting your [...]
Do you have a real estate marketing budget? Do you track where your marketing dollars go and what sort of ROI (return on investment) you are getting? Surprisingly, many Realtors either have a "loose budget" or they aren't really tracking the return on those marketing dollars spent. So, in today's blog I want to [...]
We all have “call reluctance” from time to time. You know, that little voice in your head that tells you not to make that call to an expired listing, FSBO, or hard to deal with client. When it comes to real estate lead generation this is usually the #1 thing Realtors need to get [...]
As a guy who spends his day helping real estate agents with their marketing plans and learning new strategies for business, I see a lot of Realtor websites. Some of these websites are good, many are not so good. I see the “free” company website, all the way up to the custom built website [...]
Today I’m doing something I don’t normally do, and that is have a “guest blogger” on the website. There are a lot of consumers out there looking for specific mortgage information when it comes to buying a home or refinancing. I reached out to my buddy Jay Richardson with MVB Mortgage in Fairfax, VA [...]
