Having a real estate website (that you own) is important, but driving consumer traffic to your site is MORE important. The issue I see with Realtors is that they need help learning how to use their website as the amazing weapon that it can be. One of the keys to making your website effective [...]
As I teach classes in Northern Virginia to Realtors who either have a website/blog or are interested in getting one, the same questions arise. “How do I get more people to see my website/content?” “How do I keep people on my website longer?” Both are valid questions because the more eyes there are to you, [...]
In many instances when a homebuyer comes to the closing table to sign what seems like a mountain of paperwork, legally binding them to a property, they don’t always understand the extra $1000-$5000+ for “Title Insurance.” What many people don’t understand, or sometimes it is not explained that Title Insurance is a 1 time [...]
July is here. That means “Half-Time” of the 2015 real estate year! Have you met the real estate goals you have set? (hope you did). Right around now is the time where Realtors and Lenders hit me up to help them “create more business.” Not because they haven’t had a successful year up to [...]
When I first got into the Title Insurance business back in 2005, I learned quickly that sending out blast emails to promote my business or services was part of the game. Same for Realtors and Lenders, to promote events, listings, real estate news and more. But what if someone on your target list or [...]
Getting up to date CFPB information is a good thing, especially when it comes from your trusted Title Company partner. Stewart Title has taken the lead in our industry at educating our Realtor and Lender partners on this issue that will effect everyone starting October 3rd 2015. Usually on this website I'm creating all [...]
Raise your hand if you are a real estate agent and have a website? I hope you just raised your hand. Now...can you name off how many people visited your site last month, where they came from, how long they stayed, and what they read? If the answer is "No" or "What are you [...]
You know Google + right? The social network that was going to take over Facebook as the new "Big Thing" in social media? Well, that didn't happen as the roll out for Google + didn't go exactly as planned, and the amount of overall users is not what Google thought it would be at [...]
As I teach real estate marketing classes and meet with agents throughout Northern Virginia and Washington DC, I get asked a lot of questions about technology, blogging, video, WordPress, and more. Many of these questions are similar and I felt that the best way to address some of the top blogging questions I receive [...]
Do you ever Google your own name? What do you find? Many people think that it is "vain" to Google your own name, but I can tell you that when you are a real estate agent or mortgage lender it is a MUST! You work hard to promote and sell your "Brand," but you [...]
