We knew this day would come...the new Google algorithm change, just not exactly sure when. Well, on Tuesday April 21st Google made a major change to how they rank websites. Ever since the smartphone and iPad came the norm in our society the trend for online searches has moved away from desktops to mobile [...]
Most real estate agents and mortgage lenders have some sort of Title Company relationship. Some are stronger and more loyal than others, some of these relationships are due to a joint venture or Market Service Agreement. But are all Title Companies the same? Definitely not! Just like not all real estate brokerages are the [...]
Your ability to enhance and increase your real estate video traffic just go a lot better. How? YouTube Cards. If you have been using YouTube as your platform of choice for your real estate videos you might have noticed that there were some cool things you could do to your videos in terms of [...]
In my previous blog I talked about some of the best WordPress Plugins that I recommend using if you are new to WP and looking to increase SEO and add value to your site. In this blog post I want to discuss the essential WordPress widgets that I recommend installing for your real estate [...]
There has been a trend with real estate agents, where they realize that owning their website is important. They are also figuring out that having a self-hosted WordPress website is the way to go. The functionality and SEO features make it a dream for agents looking to obtain ranking on search engines, such as [...]
Real Estate agent partnerships form constantly. Partnerships with lenders, Title Companies, inspectors, etc. People form these partnerships because they believe by doing so it will improve their business and make their life easier. Sometimes this is true, other times it is not. This is more true than in the Northern Virginia/Washington DC area. Here [...]
It is without debate that video in real estate is here to stay. It is the "new kid on the block" for real estate marketing and agents are jumping on board. Some faster than others, but as I make my way around Northern Virginia/Washington DC more of the questions I'm receiving center around video. [...]
News came out over the last couple days that "Facebook Ends Organic Search" for business pages. Facebook has changed a lot in the last couple years, ever since they became a publicly traded company on Wall St. (NASDAQ: FB). The main reason is now they are "for profit" and shareholders expect a nice return [...]
An agreement has been reached so our local MRIS portals listings to Zillow. How did this happen? For a while now there have been rumblings that Zillow was in trouble. Big Trouble. It all began when a man you may have heard of named Rupert Murdoch, who owns News Corp. purchased a company called [...]
Real Estate Agents lose business ALL the time, one way is through their social media channels. The #1 social media channel where real estate agents lose business is Facebook. I've learned (the hard way) that it is easy to think that your "friends" and "followers" on social media have the same thoughts and feelings [...]
