I teach a lot of lead generation classes to my Realtor clients and one of my favorite classes is about Farming specific subdivisions. I teach and show agents how to essentially own your real estate farm on the internet. You can probably think of a “top agent” in your area who has a stronghold [...]
If you are over the age of 30, you have lived through SARS, MERS, Ebola, 9/11, and the Great Recession. COVID-19 is another major issue our country and the world are going through, but it will pass. We don’t have the exact timetable on when that is, but it will pass. For now, many [...]
SEO for Realtor websites in 2020. What’s changed? What’s stayed the same? First…let’s back up. SEO is Search Engine Optimization. Essentially it’s the way Google, Yahoo, Bing, and YouTube rank or selects the most relevant content when someone types in phrases or questions on their platforms. Theses “search engines” want to give their users the [...]
For Realtors looking to expand their business to the next level, time seems to be the culprit that interferes with their efforts. Lead generation and following up with past clients is a must in our business, and to help leverage that effort, an ISA (Inside Sales Agent) may be your answer. You might be [...]
It still seems surreal I’m writing this… Superheroes can be hurt…but they don’t die. That is what I feel happened on January 26th, 2020 in Calabassas. Nine very important people died that day, but I want to talk about and pay tribute to my hero…Kobe Bryant. If nobody reads this blog, I don’t care [...]
Spring market is here and that means being super busy and trying to create new inventory. For the last few years, inventory has been an issue in our area causing it to be delightful as a seller and sometimes frustrating as a buyer. With the goal of creating more inventory for buyers to choose [...]
My father was a semi-truck driver. For many years he would work 60+ hours a week and even sleep over the wheel of his truck because back in the day semi-trucks didn't have sleepers. He would also help unload the truck and get paid an extra $1 for every 1000lbs of freight he unloaded. [...]
If you have been in real estate or any sort of business for a length of time, more than likely you have been told to create a business plan. It might have been written on a note pad, or a large intricate plan that had weekly, monthly, and yearly activities with goals. Regardless of [...]
This might not be one of my more popular blog posts with Realtors, but there is a harsh reality to face. The days of six percent Realtor commission is in real trouble. As a real estate agent no matter the market, you are likely already fighting for your full 3%. In the DC/Northern Virginia [...]
I want to begin this blog by stating " I am NOT the greatest Title Sales Rep in the world." This isn't going to be about my accomplishments or how I built my business. Instead, this is about something that affects every organically grown Title Company and Title Sales Rep who works their butt [...]
